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News Story

Llanos, Dorion present at national conference

April 7, 2016

Two staff members from Nicolet College’s Communication Department recently gave presentations at a national conference attended by more than 300 marketing and public relations professionals working at community and technical colleges.

Sondra Llanos and Nicole Dorion led three roundtable presentations on Nicolet’s efforts to create academic career pathways to help students realize their academic and career goals.

The pathways concept packages curriculum into building blocks that allow students to experience early success in college. Students accomplish this by earning a short-term training certificate relatively quickly. They then use that certificate as a steppingstone to the next credential, a diploma, which is then used to earn a two-year associate degree.

Their presentation outlined the components and processes Nicolet implemented to create career pathways and the strategies used to communicate the pathways concept to students.

Llanos is the project manager in the Communications Department and Dorion the creative marketing specialist.

The conference, held in St. Louis, Mo., was sponsored by the National Council for Marketing and Public Relations. The organization supports the professional development of community college communicators, serving more than 1,700 members from more than 550 colleges across the United States and Canada. It is the only organization of its kind that exclusively represents marketing and public relations professionals at community and technical colleges and is one of the largest affiliates of the American Association of Community Colleges.